A BIG SPLASH IN THE USA
NEURA Robotics, a young german startup, made a strong impression at Automate Show 2024 in Chicago.
Objectives: Build brand awareness, generate leads, and establish a presence in the US market. This was achieved with a striking, minimalist black-and-white presentation and plenty of action: over 50 robots moved on the stand, a highlight of the exhibition.
Challenge: the space was divided, with an aisle in between. The design turned this into an advantage by visually uniting the areas with a glowing edge. The appearance far exceeded its goals, generating three times more leads than planned—a great start in the US market.
AWARD-WINNING DESIGN AND CONCEPT
ET GLOBAL received theses prestigious awards:
- German Design Award 2025: Check out our press release.
- Galaxy Award 2024: Check out our press release.
- Finalist for Golden Award of Montreux 2025: Check out our press release.
These esteemed awards are presented annually to companies and designers who push the boundaries of what is possible with their creative and forward-thinking concepts.




