GOLDEN GEOMETRY MEETS PARISIAN ELEGANCE IN CHAUMET'S POP-UP STORE
Client: Chaumet | Event: Chaumet pop-up store | Location: The Avenues Mall, Kuwait
The client's brief
Create a luxurious, temporary retail space that brings Chaumet’s Bee My Love collection to life by celebrating its iconic honeycomb motif through architectural storytelling and refined craftsmanship. ELECTRA, our brand for exhibitions and events, took over and created a truly immersive experience.
What we delivered — a project snapshot
Our services included:
- Strategy and onsulting
- Creative concept and design
- Project management and execution
- Technical drawings and material consultation
- Full in-house production and installation
ELECTRA translated the brand’s vision into a striking concept:
- Exterior: A façade of golden mirrored hexagons, reflecting light and movement to echo the honeycomb motif.
- Interior: A serene, minimalist space with clean lines, white surfaces, and tailored finishes, elevated by integrated lighting to spotlight the jewelry.
Setup Time: 3 days
