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We are pioneers. Since 1968.

Founded as Expotechnik by designer Heinz H. Soschinski in Taunusstein, Germany. Today as ET GLOBAL a leading global premium service provider for live marketing solutions.

Our history

Pioneers since 1968

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1968 | The first idea

Heinz H. Soschinski from Taunusstein has an idea: renting out trade show booths. On 15.01.1968 he founds the company Expotechnik.

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1968 | The first invention

The modular, reusable trade show stand: the System 1000 inspires companies. It is produced in Taunusstein.


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1970 | Expotechnik inspires

The exceptionally bold and futuristic design for Diehl at CeBit impressed customers and industry experts alike.


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1978 | Expotechnik goes USA

with the first exhibition stand from its own production in Taunusstein in Atlanta for General Electric.

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1988 | Location in the USA

Expotechnik goes international: Expotechnik America Ltd. is founded in Atlanta, USA.

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1990 | System 7000

With the new system and the new 7m long lightweight girder, completely new concepts become feasible.


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1993 | The first iF Award

Expotechnik wins the prestigious Industrie Forum Design award for the new Concept 8.

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1994 | iF Product Design Award

Concept 80 creates uniform ceiling landscapes for inspiring lighting concepts.

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1995 | First appearance of the Concept 80 Twin

Another exhibition stand innovation, it celebrates its premiere for Engel Austria.

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1996 | Expansion to Asia

with the establishment of the new site in Singapore.

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1997 | Melbourne location

The group of companies now also has a location in Australia.

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1998 | Another iF Award

for a new development from Expotechnik: product islands.

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1999 | And again an iF Award

This time for the new Concept 6 exhibition system.

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2000 | Red Dot Design Award

For the innovative double storey system 80 Twin.

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2000 | Japan location

Expotechnik Japan Ltd. in Tokyo was founded.

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2001 | Second site in AustraliaStandort in Australien

In addition to Melbourne, there is now a further customer service location in Australia, Sydney.

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2003 | Second site in Asia

The business activities of customers in Asia are expanding. With a headquarters in Shanghai, we guarantee optimal project support on site.

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2008 | The first logistics center

goes to the start in Taunusstein/Orlen.

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2010 | Generation change Management

Heinz H. Soschinski hands over to the next generation.

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2017 | Expotechnik becomes ET GLOBAL

The group of companies has long since become a global player.

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2018 | Move to Frankfurt

Opening of the new headquarters in Frankfurt am Main.

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2018 | Foundation E3 Capital

With the foundation of the holding company E3 Capital, a group of companies for international live marketing solutions develops.

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2020 | New logistics center

Opening in Langgöns with 20,000 m2 of space for storage, logistics and production. One of four warehouses in Germany for the E3 Group.

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2020 | Consolidation of the E3 Group

Capital increase with the new sole shareholder Pemberton Capital Advisors with the brand relaunch E3 WORLD. Location consolidation to USA, Europe, GCC and Asia.

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2023 | Efficiency - the key to success

Michael Wellbrock will be Managing Director Operations & Logistics.

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2023 | Connectivity - for even more success

Frank Marreau becomes Managing Director of ET Global - responsible for Client Service & Business Development.

Plan together now

What is your project? Our experts will be happy to advise you in an initial meeting and also make you an offer.

20 minutes well spent


"Good live communication stirs emotions for lasting experiences."

Mathias Wickboldt

Head of Business Development